Here are the KPIs and metrics to aim for:

1. Cash-on-Cash      Return: Aim for 8-12%.
2. Price-to-Rent      Ratio: Less than 15.
3. Gross      Rental Yield: At least 8-10%.
4. Cap      Rate: 8-12%.
5. Monthly      Rent as a Percentage of Property Value: 0.8% to 1.1%.
6. Vacancy      Rate: Less than 5%.
7. Maintenance      and Repairs: Budget 1-2% of the property value annually.
8. Minimum      Cash Flow as a Percentage of Rent: 5%
9. Cash      Flow: Positive Cash Flow: At a minimum, aim for a positive cash flow,      meaning the income from the property exceeds the expenses (mortgage,      taxes, insurance, maintenance, etc.). This ensures you are making a profit      every month.
10. Monthly      Cash Flow: Many investors aim for a minimum of $200 to $300 per month      in positive cash flow per property. This amount provides a cushion for      unexpected expenses and helps build wealth over time.
11. Internal      Rate of Return (IRR): 

Residential Real Estate:

Single-Family Rentals: Investors typically look for an IRR of 8-12%. This range reflects moderate risk and steady cash flow.

Multi-Family Properties: For multi-family properties, investors often target an IRR of 12-18% due to the potential for higher income streams and economies of scale.

Commercial Real Estate:

Office Buildings, Retail, and Industrial Properties: These investments often aim for an IRR of 10-15%, considering the higher complexity and risk compared to residential properties.

Value-Add and Development Projects: Higher risk projects like value-add or ground-up developments might seek IRRs of 15-25% or more, reflecting the greater potential for profit alongside increased risk.

1. 1%      Rule: The 1% Rule is a simplified guideline to gauge a property's      potential for generating income. It suggests that a rental property should      generate at least 1% of its purchase price in monthly rent. While not an      exhaustive metric, it can be a quick filter to identify properties with      strong rental income potential. Remember that the 1% Rule is a rough      guideline, and market dynamics and property-specific details should always      be considered.
2. 50%      Rule: The 50% Rule provides a ballpark estimate of the property's      operating expenses as a percentage of its rental income. It suggests that,      on average, about half of your rental income will go towards expenses like      property taxes, insurance, maintenance, and property management. This rule      aids in creating a preliminary budget and assessing whether the property      has the potential to generate positive cash flow based on local market      conditions.
3. Renovation      Budget: Aim for 10-20% of the purchase price MAX.
   1. 10%       MAX: For properties needing minimal work, such as cosmetic updates       (painting, minor repairs, cleaning).
   2. 20%       MAX: For properties requiring more significant work, including       kitchen and bathroom updates, flooring, and systems upgrades (plumbing,       electrical).
4. After Repair Value (ARV) KPIs (If Applicable):
   1. By targeting the KPIs of:
      1. 20-30% for ROI 
      2. 10-20% for Renovation Cost        Percentage
      3. 30-50% for Value Increase        Percentage
5. Tenant      Occupancy Metrics:
   1. Vacancy       Rate: less than 5%
   2. Time       to Rent (Days on Market): 15-30 Days
   3. Occupancy       Rate: 95% or higher
   4. Tenant       Turnover Rate: Less than 30% annually
   5. Lease       Renewal Rate: 70% or higher
   6. Rent       Collection Rate: 98% or higher
   7. Marketing       Reach and Conversion Rate: 10% or higher from inquiries to lease       agreements
   8. Rental       Prive Competitiveness: Within 5% of comparable properties in the area
   9. Tenant       Satisfaction Score: 85% or higher
   10. Maintenance       Response Time: Less than 48 hours
6. Return      on Investment:
   1. Single-Family       Rentals ROI Target: 8-12%
   2. Multi-Family       Properties ROI Target: 12-18%
   3. Commercial       Properties ROI Target: 10-15%
   4. Value-Add       Projects ROI Target: 15-25%